After our trip around Cardiff looking for typefaces around the city centre, we cut out individual letterforms to display in the main entrance to the studio. As a group we placed all the letterforms randomly onto a white background which produced a great outcome.
Although the layout of the letters could have been more organised, i think the randomness of everyone placing them on individually gave it a homemade feel and ensured that it didn’t feel too uniform.
Overall the experience showed me that graphic design doesn’t have to be created on an Apple Mac with specialist software to look professional, paper and scissors do the job and produce something just as interesting.
Ben Jackson 